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Membrain
vs CRM

CRM isn't designed for sales people

Working with complex business to business sales is an incredibly challenging job that drives a company's revenue and profitability. But why do sales people still work with tools that aren't designed for sales people
See how Membrain is different from the CRM tools that sales team traditionally use.

CRM
Membrain
Passive database - large amounts of data neatly sorted in long lists Actively helps sales people - focus on drivers of sales performance
Developed for marketing and management Developed for sales teams and sales coaches
Works well for transactional sales Improves strategy execution in complex sales
Captures (with your data entry) activities that already have happened Focuses on outcomes and activities that move deals forward
Sales process awkwardly added on top of the tool The tool is built around your sales process
Phases and Estimates are subjectively based by the sales person Estimates are based
on outcomes in the
sales process

Request a Demo. See it in action!