Constant Contact... meet Membrain 👋

Sales and marketing alignment is potentially the greatest opportunity for improving business performance today. That's why we're so excited to launch our latest integration - Constant Contact.

Here at Membrain, we believe that when sales and marketing align, companies optimize their sales cycles as a whole, resulting in improved conversion rates, achieved sales goals and overall increased growth. 

Constant Contact is a leading online marketing and email automation tool helping small businesses market their ideas, attract customers, and sell more products. This new integration will allow you to execute and coordinate sophisticated marketing efforts with your sales team. Formalize an agreement between marketing and sales on what a good lead looks like, and how sales should follow up on it. Then put the integration in place to visualize this and seamlessly automate all those areas where things can fall between the cracks.

How can this integration improve Sales & Marketing workflows?
Here are just a few ideas to get you started:

• Create workflows to help the sales and marketing teams share vital information about key customers
• Sync contact information and create targeted email workflows according to their segmentation in Membrain
• Tailor your marketing efforts based on where specific Stakeholders are in their decision process
• Auto Generate marketing qualified leads in Membrain and assign to your prospecting or sales team, with all the relevant information they need at their fingertips

We're excited to see what other great ideas our customers will think of doing with this integration, so if there's anything you've always dreamed of being able to do, please get in touch with us at support@membrain.com and we'll be happy to get you started.