Yet, many companies focus their sales and marketing budgets on recruiting "new logos."
With Membrain's Account Growth module, you will always know who your best customers are. It guides your teams to expand relationships, better understand customers, create and execute growth plans, and gain insights to improve your efforts.
Define how to categorize your best customers and Membrain will visualize them in a grid. This interactive overview will help you zoom in and out, find outliers, and to see growth patterns over time - to always prioritize the right accounts.
In order to help your customers grow, you need to understand their business and your engagement.
When you understand your customers' challenges and aspirations, you can craft plans and convert them to actionable tasks to be completed in a structured and disciplined way.
Tools like organizational charts and decision team maps help you ensure that you are engaged at the right people to build trust and strong relationships.
In addition, by aggregating all the other relevant information into one account-scoped view, your teams will be able to better connect the dots, collaborate, and find opportunities to grow with each customer.
Just having a plan is not enough. You need to execute it successfully and be aligned with your customers' expectations. Membrain's guiding sales process and task management tools will make your plans informative, actionable, and collaborative.
Built-in analytical tools will help you keep your promises. See your progress in beautiful dashboards, customized to your needs.
Learn from the data to improve every aspect of your account growth strategy and execution.
The Account Growth module is very flexible and can be used for purposes beyond traditional account planning and execution.
Our customers use it to plan and execute their customer success initiatives and to manage and grow their partner channels.
There is magic in the graphical overview of your customers. Define your grid and see which customers you need to focus on.
Quickly and easily create your account overviews, which will help you understand each account and connect the dots to grow them.
Membrain's org chart and decision team map will help you identify the right people, their attitude, and their influence. Expand your network and improve your alignment.
Knowing which clients to focus on, and understanding them closely, you can now create a structured growth plan and collaborate with your team to make progress.
Using goal tracking and customized dashboards, you will get the perfect overview of progress made in each account, and across your entire customer base. These insights will help you improve your segmentation, planning, and execution.
You've seen what it can do, now you have the chance to try it out for yourself in our generous 14 day free trial.
Free Account Growth TrialThe addition of Account Growth completes Membrain's Sales Enablement platform.
From north to south, east to west, Membrain has thousands of happy clients all over the world.