Based on CSO Insights data, 88% of world-class organizations devote adequate time to coach every individual on the sales team, while only 32% of all organizations do.
It’s hard to overestimate the value of good coaching for the effectiveness of a sales team. While organizations pour millions of dollars into sales team training and sales enablement programs, this key element is often overlooked.
Download this whitepaper to learn what coaching is and what it is not, what to look for in a good coach, mistakes to avoid and how to make coaching a part of your company culture.
Bonus: includes example coaching questions to help jump start your efforts!
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A three-time Top Sales CRM winner, a Top Sales Tool for five years straight and named the Top Sales Enablement Technology in 2016, 2017 & 2018. Membrain is the only software named as a G2 Crowd High Performer in each of the CRM, Sales Performance Management, Sales Coaching and Sales Enablement categories.