World-class companies coach

Based on CSO Insights data, 88% of world-class organizations devote adequate time to coach every individual on the sales team, while only 32% of all organizations do.

Join the world-class now!

It’s hard to overestimate the value of good coaching for the effectiveness of a sales team. While organizations pour millions of dollars into sales team training and sales enablement programs, this key element is often overlooked.

Download this whitepaper to learn what coaching is and what it is not, what to look for in a good coach, mistakes to avoid and how to make coaching a part of your company culture.

Bonus: includes example coaching questions to help jump start your efforts!

Get it now!

Membrain is CRM and Sales Enablement combined. When HOW you sell matters!


Trusted by clients in over 60 countries, a two-time Top Sales CRM winner, a Top Sales Tool for five years straight and named the Top Sales Enablement Technology in 2016 & 2017. Membrain is the only software named as a G2 Crowd High Performer in each of the CRM, Sales Performance Management, Sales Coaching and Sales Enablement categories. Membrain is the #1 sales effectiveness platform for teams working with complex sales.

Coaching is a mindset focused on the growth of others. Done right, it will have a massive impact on the performance of each team member, junior and senior.

George Brontén
CEO & Founder of Membrain