Introducing: Prospect Engagement Playbooks

Update on May 24, 2019

Things are about to change... are you ready? Membrain's Prospecting Campaign module is expanding into a whole new world of possibilities - and it's finally ready to revolutionize how you prospect and grow your business.

June 10th is the official launch date for this new capability - a brand new way to work with prospecting, right inside of Membrain.

Using an all-new visual process/timeline, you can clearly see where your leads are at, and have a solid workflow of next steps to follow, ensuring each and every one gets the attention needed to help you decide if its a good fit for your sales pipeline.

prospecting-process-2

Prospecting is one of the toughest challenges for salespeople. It can be incredibly hard staying on top of it all. This major update helps you ensure you're reaching out enough times, with the right people, to successfully book that meeting, while staying efficient and productive every step of the way. 

Easily stay on point with your messaging, engage your prospects with relevant content at the right time, and see when they engage on the other side. It's never been easier to build a pipeline full of well-qualified deals.

This new and improved capability guides you through your own workflow of Prospecting, using powerful features such as:

  • Benefit from the world-leading sales process capabilities of Membrain inside Prospecting Campaigns
  • Trigger Playbooks to dynamically adjust to ever-shifting circumstances in your prospecting efforts
  • Improved Qualifying capabilities
  • Utilize the new Call process tool that can trigger your existing IP softphone system
  • Advanced rules that help ensure you never miss a beat and stay one step ahead of the competition
  • Build your cadence, with the timing of each touch into your process using the "wait" capability

And along with this new visual timeline, lots of existing features in Membrain can be combined with your new Prospecting Campaign making it all the more powerful, including:

  • Internal Enablement Content
  • Stakeholder mapping
  • Decision Team Map
  • Email process steps
  • Email Templates & Snippets
  • Email Open & Click Tracking
  • Content Analytics

Excited to learn more?  Drop us a line at support@membrain.com and we'll be happy to show you a pre-launch demo and help you get started!