Membrain for Manufacturing

Membrain is the B2B growth platform for manufacturing businesses looking to scale.

Built for complex B2B sales environments, Membrain empowers manufacturing companies to move beyond outdated CRMs and inconsistent selling to achieve predictable, profitable growth.

Why Sales in Manufacturing Needs a Different Kind of CRM 

Manufacturing leaders face a wide range of industry obstacles that increase the complexity of their sales execution:

Challenges

 Long buying cycles
 Technical decision-makers
 Large buying committees
 Intrusive solutions
 Reps “winging it”
 Price pressure
  Unreliable forecasts

 Membrain_Logo_Without_Text_inv_mono Membrain's Solutions

 Keep complex deals on track with milestone-based workflows.
 Equip reps with the right content at the right time.
 Map and manage all stakeholders in one view.
  Align your process with the customer’s decision journey.
 Mirror best practices with built-in playbooks.
 Differentiate beyond price at every stage of the deal.
 Get accurate forecasts based on rules and qualifiers.

Transform Complexity into Your Competitive Advantage with Membrain.

Gain the structure, confidence, and insight required to sell complex, high-risk solutions consistently.

Visual, Guided Workflows

Turn your sales process into a playbook that’s easy to follow and perfect for complex, multi-stakeholder deals.

Learn more about Active Pipeline »

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Built-In Account Growth Tools

Support long-term customer relationships with structured account planning, which is critical in manufacturing's recurring revenue and service-based models.

Learn more about Account Growth»

Seamless Coaching & Collaboration

Equip managers to coach around behaviors that matter. Spot issues early. Improve win rates and forecast accuracy.

Learn more Elevate »

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Content-in-Context

 

Integrated Enablement

Deliver training and content in context, where and when your salespeople need it: on the shop floor, in the field, or in the boardroom.

Learn more about Content Hub »

Manufacturers Across the Globe are Finding Success with Membrain

Chemical, electronic, automotive, medical, and other manufacturers are achieving sustainable growth using Membrain's solutions for complex B2B sales.

 

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Your Process. Your Playbook. Your Competitive Advantage.

Membrain helps manufacturers take control of sales performance, one workflow at a time.

Talk to an Expert

Powered by a Network of Manufacturing Experts

Actionable content co-developed with the experts who train, coach, and enable manufacturing sales teams every day.

(Our salespeople) have direct line of sight to the activities and the feedback mechanisms that indicate they’re moving in the right direction.

Sandro Verrelli, President, Ideal Warehouse Innovations.
Read the full story »


Success Storied from the

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How Ideal Warehouse Innovations Transformed the Sales Team

Ideal Warehouse Innovations set out to triple their growth with a transformation of how their team sold.
Read the Success Story »

mermaid medical logo

How Membrain Helped Mermaid Medical® Group Scale

Mermaid Medical® Group transformed their sales process by switching from a rigid CRM that caused friction. 

eurotainer-logo

Navigating challenges with employee growth and tailored technlogy

Eurotainer achieved success by focusing on employee development, collaboration and sales processes.

Read the Success Story »

More to Learn From Thought Leaders in the Industry

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A B2B Growth Platform That Speaks Your Language

We often talk about complex sales as if there were one singular approach to helping buyers make high-stakes purchasing decisions. But in reality, we know that’s not true.
Read the Blog Article »

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From Process to Playbook with Mark Grundy

Mark explains the importance of aligning sales processes with buyer behavior, building playbooks, and more.

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The Chemistry of Coaching with Wesleyne Whittaker

Wesleyne discusses sales enablement gaps within industrial sectors and shares improvements.

Accelerate Growth With a Sales Process Built for Manufacturing

Give your team the structure, visibility, and coaching they need to execute complex deals with confidence

 

Frequently Asked Questions

Who is the Membrain B2B Growth Platform for?

Membrain is for B2B manufacturing companies that are truly committed to growth, organizations that sell complex solutions, manage longer sales cycles, and navigate multiple stakeholders in every deal.

It’s ideal for midsize to enterprise teams that rely on structure, methodology, and consistent execution to win high-value deals. If your sales success depends on guiding buyers through a multi-step decision process, Membrain is built for you.

What solutions does Membrain offer manufacturers?

Membrain is designed to solve systemic issues in the manufacturing industry by making HOW you sell easy to execute.

Here are just a few examples of what Membrain can solve for sales teams at manufacturing businesses:

  • Converts your strategy into visual, actionable processes
  • Embeds guidance, content, and tools in context
  • Improves forecast accuracy by eliminating guesswork
  • Protects margin by improving qualification, discovery, and negotiation rigor

Why is a CRM like Membrain necessary in the manufacturing industry?

You win or lose because of how consistently your sales team executes your sales process across markets, account types, and long buying cycles.

Membrain is built precisely for that world. It takes the complexity inherent in manufacturing sales and turns it into:

  • A structured, repeatable way of selling
  • A coachable framework for managers
  • A predictable pipeline for leadership
  • A better buying experience for customers

What is a recommended sales process for a manufacturing business?

Manufacturing sales are high-risk, requiring rigorous structure, clear steps, effective sales coaching, and consistent salesperson behaviors.

Manufacturers need a sales process that is:

  • Customer-aligned
  • Structured and milestone-based
  • Supported by checklists and enablement
  • Designed for complex B2B buying 
LET US BUILD YOUR PROCESS

How will Membrain help me improve my sales effectiveness?

Membrain helps your team focus on the right activities and behaviors that actually move deals forward. It embeds your process, reinforces best practices, highlights risks early, and gives sales leaders clarity on where to coach. Instead of simply tracking what has happened, Membrain guides how to execute, improving consistency, forecast accuracy, deal quality, and overall sales performance.

The result is stronger habits, better conversations, and more predictable growth across your entire organization.