Elevate the sales profession...


...to improve the lives of millions

Sales is what drives company revenue. Revenue pays our salaries and allows us to feed and nourish our families. B2B sales professionals help buyers to improve the outcome and profits for their companies, thereby improving the lives of many more. It is our belief that sales is one of the most important jobs on the planet. It's also one of the most challenging. 

Our mission

Design software to help people and companies, involved in complex b2b sales, to consistently reach targets and grow.

How we do it

We follow and participate in the latest research regarding success factors in complex b2b sales. We always listen and learn. We discuss ideas with the top minds in the field - academics and practitioners alike. Then we marry sales theories with technology to drive successful behaviors in daily operations.