About Winning by DesignWinning By Design is a premier provider of strategy consulting and coaching programs for SaaS sales and high-velocity sales organizations, headquartered in Menlo Park, California, with global offices in Europe, China, Brazil, and Australia.
We believe sales is a science and that it is possible to design a repeatable, effective operating system to drive growth.
In conjunction with books about The SaaS Sales Method, Winning by Design offers instructor-led online sales training courses on the science of sales as well as live sales coaching for SDRs, AEs, and CSMs, as well as custom sales consulting engagements to level up your approach to selling SaaS.
With Membrain, SaaS sales teams can go from theory to practice quickly!
The introduction of Software as a Service (SaaS) upended business models across almost all industries. The SaaS sales model requires far more teamwork, process, technology, and speed than any selling environment that came before it. At the same time, companies in the SaaS need to worry about customer success and selling to existing customers.
The sales method first pioneered by SaaS companies is now also bringing higher sales velocity and lower cost of sales to other B2B industries.
With the high stakes in SaaS, it is crucial to get a sales team and process in place that will scale. Yet most early-stage companies build their sales teams by the seat of their pants.
The books from Winning by Design distill the authors’ years of building high-performance SaaS teams into a set of highly detailed instructions that will allow sales leaders to design, implement and execute all around sales plans.
"The WBD
—Derek D.
CEO @ Pattern
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