SalesForce vs Membrain

Imagine the impact if your salespeople actually enjoyed using their CRM. Here's a side-by-side comparison to see how the biggest CRM in the world compares to Membrain.

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Membrain

Membrain is a cloud-based Sales Enablement CRM designed for B2B companies focused on improving the performance of their sales team. Dedicated to reducing complexity and generating the right selling behaviors, Membrain makes it easy to sell better.

 

Salesforce

Salesforce is a cloud-based CRM designed for large businesses. Despite the power and capabilities that stretch to all corners of an enterprise it lacks the agility, ease-of-use and price point growth-minded businesses desperately need when trying to scale.

 

 

Salesforce Feature Comparison

Membrain

SalesForce

Price Per User

MB:

$19 - $179

SF:

$25 - $300

Drag & Drop Customizable Process

MB:
SF:
Requires technical consultant

Playbooks

MB:
Yes
SF:
Requires Technical consultant

Email Tracking

MB:
SF:
Limited/Extra Cost

Email Templates

MB:
SF:
Limited/Extra Cost

In Process Guidance

MB:
SF:
Requires Technical consultant

Goal Tracking

MB:
SF:

Calendar Booking Page

MB:
SF:

Website Integration

MB:
SF:
Limited/Extra Cost

Conversion Forms

MB:
SF:
Limited/Extra Cost

Custom Fields

MB:

Unlimited

SF:

Limited/Extra Cost

Data Storage

MB:

Unlimited

SF:

Limited/Extra Cost

Sales Inbox

MB:

Unlimited

SF:

Limited/Extra Cost

Currencies

MB:

Yes

SF:

Limited/Extra Cost

Forecasting

MB:
Data-Driven
SF:

Subjective Probability

Content Sharing

MB:

Yes

SF:

Customizable Dashboards

MB:

Yes

SF:

Higher Plan/Extra Cost

User Permissions

MB:
SF:

Higher Plan/Extra Cost

Open API

MB:
SF:

Higher Plan/Extra Cost

Customer Support

MB:
SF:

Higher Plan/Extra Cost

5 Reasons Membrain is the Best Salesforce Alternative

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Flexible and Customizable

With a highly customizable sales process and dynamic steps, Membrain offers a level of agility not found within the rigid process offered by Salesforce.

Membrain takes it two steps further with a living process that responds to changing circumstances such as deal complexity or experience of the salesperson.

It’s easy to over engineer with Salesforce and get stuck with a complicated mess, whereas Membrain's powerful process and enablement tools are completely configurable, and can be updated with a few clicks. Unlike the expensive and time-consuming technical development hours required to customize Salesforce. 

Reclaim time and money, and update your processes and enablement on the fly as you learn and grow your capabilities.

Easy to Use

While Salesforce can be overwhelming and complex to set up, Membrain offers a seamless onboarding experience with a dedicated and experienced support team. 

Instead of requiring salespeople to log miserable hours of manual data entry, Membrain offloads that misery with slick automation features that not only make it fun to use, but have proven to improve adoption rates. 

In order to leverage the power of a robust platform like Salesforce, businesses are forced to sacrifice lengthy amounts of time to a steep learning curve due to a clunky UI.

Alternatively, Membrain's intuitive interface makes it easy to master in no time with powerful processes, integrated guidance and all-in-one workflows, making it the perfect choice for growth oriented businesses.

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Power That Gives Control

Nothing kills the ability to control a situation more than a lack of visibility. Membrain gives a lot of power to the sales manager with robust and intelligent analytics that make it easy to forecast accurately while users will have to upgrade to get the same benefits with Salesforce.

While Membrain’s software is busy connecting all your data so it’s easy to see things like company hierarchies, many find the data sharing within Salesforce to be limiting. 

Membrain’s focus is and always has been about increasing the efficiency of a sales process. This is why users get more native functionality, like a sales inbox, rather than having to pay more for it with Salesforce. 

Outlandishly Good Customer Service

The customer support at Salesforce is renowned for being slow and ineffective, unlike at Membrain where customer service tickets don't go unanswered for days or weeks at a time.

Membrain employs skilled business professionals and trains them to understand the customer perspective, whereas most companies are forced to hire outside experts to solve anything beyond basic problems with Salesforce.

Instead of relying on the online tutorials handed out by the support team at Salesforce, Membrain offers collaborative problem solving that mitigates the risk of serious disruptions to your business.   

 

CS Group pic


Membrain's team is full of heart and dedicated to ensuring not just customer satisfaction, but customer success. If you're not winning, we're not winning.

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Make It Stick

Sales reps need the guidance of a master plan in order to consistently win deals. With playbooks for prospecting and situational awareness built directly into the software, Membrain saves managers time and stress. With Salesforce you will need to source your own playbooks and then integrate them into the software. 

Having your unique training material pop up at the right time in a sales rep’s process is every manager's dream and that’s what you get with Membrain. A fluid and seamless experience of passing on wisdom is the smartest way to make your training stick. Without a centralized content hub, enablement takes more time and money with Salesforce.

A documented sales process is proven to double your chances of winning, which is why process is at the heart of Membrain. Visual guidance that highlights prospects and deals needing attention helps coaches maintain momentum.

Designed to help sales organizations master the art of complex sales, Membrain focuses the sales team on making progress, rather than logging activities like Salesforce.

What Strategic Sales Leaders Say

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Sven-Erik Gustafsson
Sales Director at Scania Mining
We looked at CRM tools, but none really worked with the sales process we had developed. We needed more. We have long sales cycles, with different types of key performance indicators, and many personalities involved in a complex sale.
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Nate Lelle
Executive Vice President at Meyer-Najem Construction
Using Membrain’s Playbook capabilities has kept not only my team, but me, consistently moving prospects through the sales process to a more predictable outcome. Our win rates have doubled with the help of Membrain.
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Roberto Scott
Sales Director at Analitek
Membrain was a game changer. It helped us to the next stage of our growth journey, and scale with a standard process in place. We increased quota attainment from ~50% before Membrain to 104%. It’s very intuitive and easy to teach. It just works.