The right tool for the right thing is an old truth that is still highly relevant, not least in the software industry and the CRM industry. The challenge, however, lies in the fact that no company is the same, and the needs differ from company to company. So what do you do if you have unique needs?

Meet Stabtech

Stabtech is a privately-owned contracting company in Sweden that specializes in providing innovative and well-functioning methods for various foundation-related services, including chip sealing, fixing settlement damages, and performing ground reinforcement. 

Thanks to their vision of "fundamentally better solutions" and over 9 years of experience in the industry, Stabtech has built a reputation for strong customer focus and has established many repeat customers.

New business areas require relationship management

Despite their history of large projects, Stabtech has had few repeat customers as customers typically only seek their services when damage has already occurred or is at risk of occurring. 

However, with the addition of their latest business area, shoring, which focuses on sealing water leaks, Emil Belfrage and Tomas Vintheden, the owners of Stabtech, have significantly increased the number of repeat customers. This growth has allowed Stabtech to expand its reach and build stronger relationships with its customers.

To support this growth, Stabtech needed a software system that could handle different types of customers and a variety of departments within the company, from prospecting to project delivery. This is where Membrain stepped into the picture.

The flexibility of Membrain makes everyday life easier

"The flexibility and the ability to accommodate my staff is the greatest value," says Emil. “What makes Membrain different compared to many other systems is the possibility of customizations.
My employees can request practically anything from this system. If we need to change a process step, a field, a label, or a unit, it's done with a click of a button in Membrain - by ourselves. It means a lot to the employees and makes their daily life easier. It makes them appreciate the system and enjoy using it, feeling that the system adapts to us, and not that we adapt to the system.``

Another thing that Emil emphasizes is the cost of making changes. "If you have a person internally who knows Membrain, you can basically do everything yourself. Unlike other systems, where you may have to rely more on the supplier for changes, even small tasks like creating a quote template can end up costing a lot of money."

The entire company in the same system

"Our world shifted dramatically when we entered a new business area, and our needs were both for a CRM and a case management system," Emil says. Stabtech initially sought a CRM to integrate with their case management system. However, due to Membrain's flexibility in allowing them to create their own processes and fields, they now use it for everything from prospecting to project implementation at the customer's site. "Our technicians use Membrain Go (the app) to keep track of the project implementation, so now the whole company works in the same system," Emil says.

The Vision for the Future

When asked where Stabtech will be in 3 years, Emil confidently said, "We will continue to follow our vision of "Fundamentally better solutions" and will, in all situations, help the customer find the best solution for them. We aim to build relationships with our customers and grow in the future.”

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