Your CRM Sucks. We Want You To Have A Better One And It's FREE

Published: June 16, 2022

As part of its mission to elevate the sales profession we have removed the barrier of price and are now offering our product for free. The aim is to give salespeople, sales leaders, and company leaders seeking an alternative to traditional CRMs an opportunity to codify and scale successful behaviors without the time limitation generally found in free versions of software. 

Currently CRMs are complicated, unintuitive and focused on logging data, not driving behaviors. Which is why the evolution of sales enablement and sales operations that led companies to focus on a more structured orchestration of sales execution has now made the primary use for CRM outdated. 

We offered a limited time trial but it just wasn’t good enough to fulfill our mission. We wanted to give a fair chance to businesses who don’t have their sales process mapped out. By removing the time barrier to use our software, companies can now explore the impact assumptions like "salespeople know how to sell and should log what they have done” in order to really learn how our platform can help them drive the right behavior to make how they sell into their competitive advantage.” - George Bronten, CEO

They also cost a lot more than people realize as recent data shows that for every $1 teams spend on CRM, they spend about $6 on plugins. As the cost grows, so too does the complexity, as salespeople are forced to use other applications to send email, schedule appointments, or take notes. Also, recent research by Nucleus found that 51 percent of Salesforce customers would switch to another CRM solution if given the opportunity, backing up our argument that your CRM sucks. 

Instead of a CRM becoming a data graveyard, we believe what salespeople really need is an all-in-one tool that comes alive with customizable workflows, enablement, data insights and coaching. Giving salespeople and their managers everything they need to flow effortlessly through their days is the heart of Membrain and what we are now offering for free.

The cornerstones of our selling philosophy are to:

  • Be personal
  • Drive the right behavior with sales and training content
  • Elevate your people with coaching 
  • Continually improve your strategy and process for predictable growth

These are embedded within our three separate workflows, prospecting, opportunity management, and account growth making it easy for salespeople to follow along.

Within each workflow, leaders can build processes with milestones, stages, steps, and checklists. Training and enablement content can be associated with each part of the workflow, and our powerful analytics tools enable managers to easily see where salespeople need help with individual opportunities or with processes, skills, and abilities.

With Membrain, there is no need to bolt as many additional tools on top of the CRM, because we've included most everything you need. 

“I started building Membrain, because I wanted to make life easier for salespeople and their leaders. I wanted them to be able to flow easily through their day, becoming more effective with every interaction.” - George

Membrain Free is available today. The free version allows up to 3 Full users & 5 Lite users with up to 500 prospects, 50 sales projects and 25 Account Growth projects. Users can integrate email and calendar using O365 & Google, along with Zapier. All other integrations and add-ons require a paid plan.

For more information on Membrain Free, please visit

https://www.membrain.com/start-free