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    George is the founder & CEO of Membrain, the Sales Enablement CRM that makes it easy to execute your sales strategy. A life-long entrepreneur with 20 years of experience in the software space and a passion for sales and marketing. With the life motto "Don't settle for mainstream", he is always looking for new ways to achieve improved business results using innovative software, skills, and processes. George is also the author of the book Stop Killing Deals and the host of the Stop Killing Deals webinar and podcast series.

    You Can Fly a Plane in Five Easy Steps (And Other Ridiculous Lies We Tell Ourselves)

    By George Brontén

    Why We Don’t Lead With Demos–And Why You Shouldn’t Either

    By George Brontén

    Sales Process or Sales Methodology? What’s the Difference, and Does it Actually Matter?

    By George Brontén

    Shared Sheets to Nowhere (vs Proactive Insights): A Conversation with Mike Murtaugh

    By George Brontén

    Stop Giving Information and Start Building Meaning

    By George Brontén
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