What got us here won’t get us to where we need to be!
The one thing constant in this world is change! Thankfully, if this wasn’t a universal constant, the prospects for all sellers would be bleak. If our customers see no reason to change, there is no reason to buy.
How to stop chasing symptoms and get to the root of your sales problems
When I ask sales leaders to talk about problems they’re experiencing with their sales, they all seem to have different ideas about what’s in the way of higher performance. For some, it’s poor forecasting. For others, it’s low win rates. Many invest in training only to be disappointed when it's quickly forgotten.
Hidden sales competition and why it could happen to you
I recently took these pictures of mushrooms on our property that I had not seen prior to this year. Bright reds, bright oranges, whites and more. After living on this property for the past twenty years, it really surprised me that these bright colored mushrooms appeared out of nowhere.
Come and “fika” with Membrain
In the US, there’s a long-standing tradition of grabbing coffee with someone when you want to get to know them better, learn more about them, or share information in a warm and friendly setting. In Britain, there’s a similar social tradition called taking tea. In Sweden, we have fika. And here at Membrain, we’d like to have fika with you.
Is This Problem Important for Your Customer to Solve?
We struggle to get in front of customers, to find opportunities, to nurture them through the buying cycle, and, ultimately, to win. Yet, the majority of those complex buying opportunities end in “No Decision Made.”
Here’s What Everyone Gets Wrong About Sales, According to a Buying Facilitator
If you’ve ever had a conversation with Sharon-Drew Morgen, you know she doesn’t mince words when it comes to what sales leaders get wrong about sales. For more than 40 years, she’s been a thought leader and a provocateur, challenging the way we think about what we do and how we do it.
