In sales, getting quality time with b2b prospects and customers is a top priority. In fact, scheduling meetings is one of the main tasks for a sales professional and can be very tedious and time-consuming. 

5 common scheduling problems:

1. Emails going back and forth

How common is it that we email some suggested meeting times to our prospects only to get a response back that none of the times work. We then repeat this exercise, spending valuable time on both ends. Sometimes, the sheer thought of this exercise could make a prospect ignore you, especially if they are C-level executives. 

2. Time zone issues

When working with prospects and clients in different time zones, it’s easy to make mistakes when scheduling a meeting. This can lead to missed meetings and failure to move a potential deal forward.

3. Moving meetings around

Sometimes, a meeting needs to be moved and we can find ourselves back in the same email loop all over again. 

4. Email and calendar software variety

You never know what email and calendar application your client is using. In the past, Outlook was the standard, but nowadays people use webmail, mobile apps and freeware products such as Thunderbird. If you send a classic Outlook calendar invite, you might not get notifications when they accept or decline, which causes problems for both the client and the salesperson.

5. Missing the how and why to meet

As a part of a meeting request, we also want to relay where to meet, and an agenda that is aligned with the prospect’s expectations. If we miss one of these things, we risk that our meeting becomes inefficient and doesn't reach the desired outcome, which slows down the sales process.

The solution – use a scheduling service

The solution is to start using a scheduling service where you mark your availability on your calendar and allow people access to it. This way, they can quickly find a time that matches with their availability, pick a slot that works and get rid of four of the five problems above in a heartbeat. 

The one thing technology won’t solve for you is that of having a compelling reason why you should meet! Hopefully you'll have figured that one out before you start trying to schedule a meeting!

A productivity boost that can impact your sales results

If using a scheduling service means your sales people are able to book more meetings every week using less of their time, as well as reduce the number of meeting mistakes, it makes sense to start using one right away. That's why we’ve built this productivity booster right into Membrain for all our customers to use!

Want to see how it works? Click here to schedule a call with us now!