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    Podcast: Building Sales Relationships with Casey Jacox

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    Join us in this episode with Casey Jaycox, a star sales leader, executive leadership coach, and author of 'Win the Relationship, Not the Deal'. Drawing from his experiences in athletics, sales, and leadership, Casey unpacks how his self-belief paved the way for his success and helped him soar to his potential. 

     

    Sales Mindset and Relationship Building (9:58)

    Casey shares his journey from a self-doubting high school athlete to becoming a starting quarterback through self-belief, goal setting, and hard work. He also talks about the importance of humility and taking responsibility as a leader. Casey's senior season is cut short by a serious foot injury, teaching him about resilience and the importance of teamwork.

    He then describes how this experience relates to his career in sales, emphasizing the value of asking the right questions, staying humble, and letting results speak for themselves rather than self-promotion. Casey's story serves as a reminder that continuous growth and improvement are essential for success.

     

    Visualization and Belief in Sales (16:50)

    Casey discusses the importance of mindset in sales and shares insights he gained from working with mindset coaches at Limitless Minds. He emphasizes the power of positive self-talk and visualization, highlighting that a majority of our thoughts can be negative, affecting our confidence and actions. Casey also mentions a four-minute meditation practice that involves breathing and repeating positive statements to boost self-belief and motivation. He stresses that mindset is a daily practice and mentions the book "Mindset" by Carol Dweck as a valuable resource. 

     


     

    Vulnerability in Sales Leadership (21:11)

    Casey discusses the importance of vulnerability in sales. He shares a personal experience with his friend Megan, where he initially concealed his emotional struggles but later chose to be honest about his father's illness. This vulnerability led to a deep connection between them. Casey emphasizes that vulnerability is an attractive skill set and that it's crucial in virtual selling. He also encourages top-performing sales professionals to ask for help, setting a positive example and fostering a culture of growth and learning.

     

     

    Emphasizing the importance of asking for help, Casey also highlights how vulnerability in sales leadership can create an environment where others want to be a part. Tune in now to hear Casey’s journey!



     

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    Paul Fuller
    Published October 1, 2023
    By Paul Fuller

    Paul Fuller’s stated mission is to help others maximize their gifts by using his.
    Paul has been a pioneer in the sales process and training, sales as a service, content marketing and CRM. As a previous founder and owner of multiple successful growth organizations in these spaces, Paul has effectively trained and led sales and marketing teams across the world to focus on and achieve dynamic growth.

    He firmly believes sales is defined best in three categories:

    • Service - helping other get what they need

    • Leadership - guiding others toward their vision

    • Wayfinding - navigating the path to success together

    He is firmly committed to elevating the sales profession through coaching, leading, and empowering others through systems that enable strong performance.

    Currently Paul leads revenue growth at Membrain.com - the top sales effectiveness CRM in the world. Working with his team, and a group of over 100 top sales consultant organizations across the globe, they are focused at creating scalable growth through sales excellence in companies and teams in over 80 countries.

    Schedule a call with him here.

    Find out more about Paul Fuller on LinkedIn