Membrain Partners with Idaho State University College of Business

Published: May 17, 2023

Membrain, a provider of the top Business to Business sales enablement Customer Relationship Management (CRM) in the market, has announced its partnership with the Idaho State University College of Business.

As part of this collaboration, Membrain will provide prospecting, opportunity, and account management focused software within one of the College’s newest spaces, the Walter Brown Center for Sales Excellence. This software will enable students and instructors to have a more comprehensive and real-world learning experience.

The Walter Brown Center for Sales Excellence will offer specialized training and development programs for students and professionals in the sales industry. By partnering with Membrain, the center is now able to offer its students a powerful tool that will help them learn the ins and outs of sales enablement. 

Membrain's sales enablement CRM software is designed to improve sales productivity, reduce costs, and increase revenue. It includes features such as sales process management, pipeline management, sales coaching, and advanced analytics. The software is sales process based and intuitive. This makes it easy for students to learn how to use it quickly while also training them how to execute in sales effectively.

"We are excited to partner with the Idaho State University College of Business to provide their students with Membrain," said Paul Fuller, CRO of Membrain. "Our guiding vision is to elevate the sales profession. The team at the College of Business is preparing a generation of new salespeople. Helping them to educate effectively and drive winning behaviors is critical to the health of the profession."

The Walter Brown Center for Sales Excellence within the College of Business is committed to providing students with the best possible education and training in sales. By partnering with Membrain, they are furthering their mission of providing cutting-edge resources to their students.

“Membrain is so much more than a CRM. It’s fundamentally shaping the way we can help current and future sales professionals create the habits and mindset they need to drive commerce forward professionally and successfully,” said John Ney, Marketing Professor and Executive Director of the Walter Brown Center for Sales Excellence.

The partnership between Membrain and the Idaho State College of Business is an exciting development for the sales industry. It shows a mutual commitment on behalf of the University and Membrain to elevate the sales profession and provide a clear path to career success for students of the trade.

About Idaho
For more information on the classes and programs being offered through the Walter Brown Center for Sales Excellence, visit www.isu.edu/cob/programs

About Membrain
With clients in over 80 countries, Membrain is the award-winning Sales Enablement CRM for teams working with complex B2B sales. Membrain makes it easy for sales teams to execute their sales strategy to achieve consistent sales performance. The software provides sales professionals with continuous guidance through the entire sales process while enabling sales leaders to coach their team to a higher level of performance. Continually optimize your sales execution and elevate your salespeople to become a competitive advantage. Membrain has won multiple awards, including the Top Sales Awards, and is ranked as a Top Performer by G2Crowd in four categories. For more information, visit www.membrain.com.

 

Press Contact

Membrain
Paul Fuller
paul.fuller@membrain.com

 

 

Related content:
The Art & Science of Complex Sales Podcast by Membrain Radio Show - Sales Talk
With John Ney, Executive Director of the Walter P. Brown Center for Sales Excellence in the ISU College of Business

 The Art & Science of Complex Sales Podcast by MembrainPodcast - Art & Science of Complex Sales - The Future of Sales
Paul Fuller meets Kent Malinowski, Founder and CEO of Successworks to discuss Kent's role of elevating sales students

The Art & Science of Complex Sales Podcast by Membrain Podcast - Art & Science of Complex Sales - Preparing the Next Generation of Sales Experts
Paul Fuller joins Don Zebe, John Ney and Shane Hunt from Idaho State University to talk about equipping and shaping the next generation of sales experts.