In Sweden, we take our summer vacation seriously. We only get about two months of warm weather each year, and we all take advantage of it by setting “out of office” replies and disappearing. This is wonderful for us, but coming back to work after a month of vacation can feel a little like jet lag! And if you’re managing a sales team, that jet lag can look like lagging performance.
Even in the US, summer can be a slow time for work. Children are home from school, people are juggling vacations, meetings can be tough to schedule, and buyers tend to be slow to buy. Come August and back-to-school time, many sales team’s pipelines are thin, folks are slow-moving, and it can be hard to motivate teams to “get their heads back in the game.”
Coming back to work after vacation can feel a little like jet lag.
If this is you right now, here are some tips to recharge your sales team after their summer break:
The post-summer slump is real, but it doesn’t have to mean your sales team lags behind. Get them back on track and plan for the second half of the year to be your best yet.
George is the founder & CEO of Membrain, the Sales Enablement CRM that makes it easy to execute your sales strategy. A life-long entrepreneur with 20 years of experience in the software space and a passion for sales and marketing. With the life motto "Don't settle for mainstream", he is always looking for new ways to achieve improved business results using innovative software, skills, and processes. George is also the author of the book Stop Killing Deals and the host of the Stop Killing Deals webinar and podcast series.
Find out more about George Brontén on LinkedIn