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    5 Things I Learned About AI On My Summer Vacation

    Like most people in my country, I take several weeks off every summer to spend time with family, travel, and relax. This year, something special happened.

    by George Brontén

    Three Hidden Reasons Your Salespeople Aren’t Making Cold Calls

    Over the past several decades, thought leaders have repeatedly predicted the death of cold calls. First, it was social media and LinkedIn that was going to kill them by ensuring every phone call was a warm one. Then it was content marketing that was going to do it, by delivering a steady stream of solid, happy leads directly to salespeople’s inboxes.

    by George Brontén

    How Lost Tribal Knowledge Costs Companies Revenue with Nate Tutas

    In this episode of The Art and Science of Complex Sales, our guest Nate Tutas explores a growing risk facing manufacturing and distribution companies: experienced employees are retiring, and decades of customer knowledge are leaving with them.

    Drawing on his background in sales, business growth, the Marine Corps, and neurolinguistic programming, Nate explains why standard operating procedures and CRM data are not enough. The most valuable knowledge often lives in the details employees know instinctively but never think to document. 

    by Paul Fuller

    What Is Selling?

    Sometimes, the simplest questions reveal hidden information. Definitions for words that we use all the time can seem obvious, until we start trying to actually define them. Then, we discover the concept is more complex than we realized, and attempting to answer can give us clarity we didn’t realize we didn’t have.

    by George Brontén

    Demystifying Systems Thinking for Sales

    I’ve talked a lot about systems thinking on this blog, and I thought it might be helpful to demystify its main concepts, specifically for the sales industry. First, a definition: Systems thinking is an approach that seeks to understand how parts of a system interact and change over time by viewing problems and their context as interconnected systems.

    by George Brontén

    Use The Difficulty To Make More Sales

    I’ve been thinking about the idea of “using the difficulty” lately, in the context of complex sales. I encountered the concept in a post by Sahil Bloom on LinkedIn, where he describes a lesson Michael Caine learned as a young actor rehearsing a scene.

    by George Brontén
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