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    Podcast: Coaching Your Way to Sales Excellence - Interview with David Mullins

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    Join us in today’s interview with David Mullins, High Performance Sales Coach. David's a father of seven, a former pastor and a successful salesperson and leader across multiple industries and businesses. His greatest professional gift and joy is coaching people to help them achieve the right mindsets, skill sets and processes to exceed their largest stretch goals.

     Exploring Sales Coaching and Success (0:03)

    David Mullins shares his story of transitioning from a non-profit career to the business world and eventually becoming a sales trainer for a Fortune 500 company. He explains how his background in counseling and mentoring helped him become successful in sales. We discuss the importance of listening to people and asking good questions to determine what they need and how you can help them. Finally, we learn how David's journey has led him to his current role with SalesStar and how he is helping businesses thrive.


    The Importance of Coaching in Sales (08:50) 

    Why is it essential for salespeople to have a coach? What are the differences between a manager and a coach? Salespeople need to have a plan to close the gap between their current and desired situation, and managers and coaches must provide the structure and effort needed to ensure continuous growth. There is a common misconception that salespeople should know how to do everything themselves, and this is a self-limiting belief for sales teams.



    The Importance of Coaching and Self-Awareness (19:04)

    We discuss the importance of having an outside perspective to bridge the gap between what we know and don't know about ourselves. Leveraging external resources, such as coaches, can help take performance to the next level. Creating trust and coachability is essential to make the most of their feedback. Mindset is a key factor in successful sales and a coach can help recognize self-limiting beliefs and motivate to reach full potential.



    This episode is packed with practical insights and valuable advice for anyone in sales or aspiring to be in sales. Tune in and be inspired by David's journey and his passion for helping others succeed.


    Paul Fuller
    Published October 8, 2023
    By Paul Fuller

    Paul Fuller’s stated mission is to help others maximize their gifts by using his.
    Paul has been a pioneer in the sales process and training, sales as a service, content marketing and CRM. As a previous founder and owner of multiple successful growth organizations in these spaces, Paul has effectively trained and led sales and marketing teams across the world to focus on and achieve dynamic growth.

    He firmly believes sales is defined best in three categories:

    • Service - helping other get what they need

    • Leadership - guiding others toward their vision

    • Wayfinding - navigating the path to success together

    He is firmly committed to elevating the sales profession through coaching, leading, and empowering others through systems that enable strong performance.

    Currently Paul leads revenue growth at - the top sales effectiveness CRM in the world. Working with his team, and a group of over 100 top sales consultant organizations across the globe, they are focused at creating scalable growth through sales excellence in companies and teams in over 80 countries.

    Schedule a call with him here.

    Find out more about Paul Fuller on LinkedIn