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    sales strategy

    Why Sales Enablement Can Prevent Success

    Late last year I attended a presentation from Brent Adamson, Coauthor of The Challenger Sale and Principal Executive Advisor at CEB (now Gartner). He spoke on sales enablement... something that everyone needs to own within the enterprise.

    by Tony Hughes

    Here are the top 9 Membrain posts of 2017

    As we enter the New Year, I wanted to share with you our top posts from 2017, based on the number of views. It’s always interesting to compile these lists and try to understand why some pieces were more popular than others, and uncover any common themes.

    by George Brontén
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