sales coaching
What Is a Sales Coaching Cadence and How Do You Build One?
A good sales coaching cadence is one of the keys to effectively elevating your sales team. While many companies settle for coaching that happens ad hoc around a water cooler or only when an employee is struggling, top companies invest in proactive, ongoing, consistent coaching that addresses all of the major aspects of professional development for their sales teams.
Golf Is a Mind Game: And So Is Sales
It’s no secret that I love golf. I’ve been watching the documentary Full Swing. In the second season, there’s an episode about a player named Wyndham Clark. He’s a PGA golfer who won the Wells Fargo Championship in 2023.
How Often Should You Coach Your Salespeople?
Eighty percent of sales managers say they coach their teams. Yet only 48% of salespeople say that they receive coaching, and only 13% find it helpful.* One reason sales teams have such a chaotic and disconnected view of whether coaching is confusion about what sales coaching is, and what it is not. Another reason is a lack of structured cadence or rhythms for coaching.
Four Things Coaching is Not
Most sales managers think they are coaching more than they actually are. And most salespeople feel less coached than their managers think they should. Meanwhile, most sales organizations struggle to gain traction on performance improvements.
Three Sales Coaching Lessons I Learned While Skiing
I have always loved to ski. It’s one of those activities that inevitably gets me into a state of flow. I used to regularly, but recently realized it had been a while. I was talking to a friend about this, and they suggested I check out a skiing community that focuses on helping everyone improve their skiing skills.
We’re Not Launching The Coaching Cockpit After All (Here’s What We’re Doing Instead)
For months, I’ve been talking about our big upcoming launch of the Membrain Coaching Cockpit. Well, that was a mistake.
