Subscribe
    Subscribe to The Art & Science of Complex Sales

    sales management

    Is This Problem Important for Your Customer to Solve?

    We struggle to get in front of customers, to find opportunities, to nurture them through the buying cycle, and, ultimately, to win. Yet, the majority of those complex buying opportunities end in “No Decision Made.”

    by Dave Brock

    Here’s What Everyone Gets Wrong About Sales, According to a Buying Facilitator

    If you’ve ever had a conversation with Sharon-Drew Morgen, you know she doesn’t mince words when it comes to what sales leaders get wrong about sales. For more than 40 years, she’s been a thought leader and a provocateur, challenging the way we think about what we do and how we do it.

    by George Brontén

    It’s the kiss of death in sales

    Tell me, ever hear a salesperson say something like this: “Just had a great meeting. I think there is going to be $100,000 (or $10,000 or $1MM) of business there!”

    by Gretchen Gordon

    How to scale SaaS without a messy tech stack

    Almost every B2B SaaS company runs into growing pains when it comes time to scale beyond a single salesperson or two and the original leadership team. Often, this happens when there’s an influx of venture capital and a need to grow quickly to satisfy stakeholder demands.

    by George Brontén

    Stop wasting time prospecting!

    95% of our prospecting is just wasted time, so just stop it! It’s too much time to find that 5% who want to talk, and if they really do, they’ll reach out to you anyway, inbound is so much easier.

    by Dave Brock

    Applying the lessons of mycorrhizal fungus to the problems of sellers and buyers

    Ever since my son told me about how mycorrhizal fungi work with trees to exchange nutrients, I have been fascinated by the parallels between fungi and the sales profession. A few weeks ago, I had the pleasure of interviewing Daniella Floss about her work understanding the relationships between plants and fungi, which you can read about here.

    by George Brontén
    More Articles

    External Exposure