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    sales management

    Going Through The Motions Or Doing The Work?

    Every organization I work with has a “Buyer focused selling process.” Every organization has deal management, pipeline, and account management processes. Every organization has taken their people through the latest greatest sales training, spends thousands per person on tools. Every organization focuses on their ICP. Every manager says they coach their people.

    by Dave Brock

    What Is Anchoring Bias and What Do Salespeople Need to Know about It?

    Have you ever watched a home shopping network? I don’t have a lot of time to sit around watching other people hawk made-for-TV items, but I find it fascinating that these are such effective sales tools.

    by George Brontén

    What psychology tells us about being a better sales leader

    As sales professionals, it’s easy to think about our jobs in terms of numbers: Quotas, forecasts, and commissions leading the way. It’s easy to forget the human side of things, and when you operate in a complex b2b world, it’s even easier to get caught up in technical details.

    by George Brontén

    How to keep representativeness bias from killing your sales results

    Some of the worst mistakes we make in life we make without realizing their implications at the time. Sometimes, we don’t even know we’re making the mistake, and we may never know we made the mistake - but its effects will impact us regardless.

    by George Brontén

    Post-Mortems Are Not the End, But Rather the Beginning

    I wanted to share some thoughts on what should occur every time you lose a bid/potential order/piece of significant business and even more importantly what should happen when you win a bid/potential order etc.

    by Jonathan Farrington

    5 steps to reduce cognitive bias on your sales team, according to an expert

    Cognitive bias leads to poor decision making. On a sales team, it can kill deals by causing salespeople and their managers to make bad assumptions, take the wrong actions, and interact with customers in ineffective ways.

    by George Brontén
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