In today’s highly commoditised global market, if a company doesn’t have a sales value proposition then it is unlikely they will be successful and achieve growth.
The last quarter is approaching. A new year is upon us. Soon we’ll make grand plans for everything we want to achieve in 2016. Most likely we'll start out with a flurry of activity and be surprised, yet again, that we couldn’t maintain momentum for something that was clearly unsustainable.
Today I received this email from an OMG (Objective Management Group) Partner after he asked me to run an analysis on a company's top and bottom performers. He wrote, "After all these years, this is still amazing to me. Thanks Dave, my conversation is Monday and we are getting next steps in place. Appreciate the help." So why is that such a big deal?
A new calendar year is coming up. Your business planning is underway. With existing customers to keep happy, tough competition and high expectations for growth, your sales execution will be key. Once you’ve done your market research and decided on a strategy, it’s time to get hands-on about how to actually get it done when daily operations kick in.
Recently, I published a rant on LinkedIn, “Patient 0 Of Stupid Prospecting”. This rant targeted a self appointed Sales Guru and Sales Trainer who had helped “thousands of sales people” over 15 years. A couple of people commented, “What does perfect prospecting look like?” I can’t tell you what perfect prospecting looks like, but I can tell you how to do it.
In the B2B sales space, there is a wealth of information on emerging trends and the strategies required to adapt. Readers of this blog have likely heard about the ongoing polarization of sales, where the transactional becomes increasingly commoditized and automated while B2B sales gets even more complex. How will you survive and thrive in an era of global competition and informed buyers?
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