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    sales process

    3 Proven Ways To Get In Front Of Decision Makers

    I’ve been buying and selling for close to 20 years. And when it comes to finding ways to get in front of decision makers, I’ve tried them all.

    by Ago Cluytens

    6 ways to create an actionable sales process

    If it is one thing research shows time and time again, it is that top performing sales organizations adopt a structured approach to the way they sell. A key component of this structure is the sales process, which should reinforce the right behaviors and guide each member of the sales team towards the right next action.

    by Fredrik Jonsson

    Are you ready to fall in love with process?

    At Membrain, our goal is to develop specialized tools for the modern salesforce. We want to provide a software platform that makes it easy for companies to execute their sales strategy and consistently hit their targets.

    by Fredrik Jonsson

    What is your opportunity definition?

    Let’s start with a quick experiment: select an opportunity from the early stages of your pipeline right now.

    by Fredrik Jonsson

    Who calls the shots? Understanding decision making committees

    Much has been written about changing buyer behaviors, the automation of transactional sales and the sales profession’s continuing march towards increased irrelevance and inevitable extinction.

    by Fredrik Jonsson

    3 steps for successfully targeting and segmenting your customers

    Success in B2B sales has little to do with individual behavior and professional selling skills. It depends on sales leaders’ ability to set the right direction and to empower the organization with the right tools. One tool is a customer segmentation and targeting model. Here are three steps to help you build a successful customer segmentation and targeting model.

    by Jorge Lopez, Prosales Institute
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